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Hispanic Business Alliance

The New Braunfels Hispanic Business Alliance is a committee of the New Braunfels Chamber of Commerce working to promote, advocate, and educate the Hispanic community with the goal of improving opportunities for success.

Mission: Supports and encourage Hispanic participation in the New Braunfels business community!

Activities & Events

Buenos Dias Breakfast - HBA Breakfasts are held quarterly (February, May, August, and November) on the third Friday at 8:00 a.m. at Honors Hall located at 390 S. Seguin Ave. These events are a great opportunity to connect with fellow HBA members, receive updates on organization initiatives and hear a presentation from a local community or business leader. 

Networking Mixers - The HBA holds quarterly mixers from 5:30 to 7:00 p.m. at different locations around New Braunfels. The goal is to bring together HBA members and business leaders to help increase connections and grow relationships. 

Scholarships - The HBA Scholarship Committee is committed to making educational goals more attainable for area youth. Scholarships are presented each year to local high school seniors at the annual Dia de los Muertos Festival. 

Dia de Los Muertos Festival - This FREE community event helps celebrate Hispanic culture with kids activities, food trucks, arts & crafts, vendors, live entertainment, an ofrenda (offering space), shopping, contests and more.

Join the Hispanic Business Alliance to have access to these exclusive benefits:

  • Entry into Buenos Dias Breakfasts with food, networking and an engaging presentation
  • Entry into HBA mixers featuring networking, food, and drinks at different locations
  • Opportunity to serve on HBA committees that work to improve the community
  • Leverage efforts to enhance the local Hispanic culture and business participation
  • Increase Hispanic business formations
  • Increase Hispanic involvement in the community
  • Provide enhanced access to services and products in the Hispanic community

Are you or your business a member of the New Braunfels Chamber? Great! The Hispanic Business Alliance is included in your Chamber Membership.

Not a member of the New Braunfels Chamber? Don't fret, you can still join us! Dues for the Hispanic Business Alliance are $100 annually. If you are not a Chamber Member but would still like to join the HBA, you can sign up using the link below.

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2023 HBA Leadership

Chair – Shelley Bujnoch
Vice Chair – Elma Negrete
Dia de los Muertos Chair – Mary Ann Labowski
Chamber Staff Liaison - Alyssa Coker

Facebook logoFollow the Hispanic Business Alliance on Facebook for updates on events!



HBA News

HBA Buenos Dias Breakfast is THIS Friday

Join us for a great start to your morning at the Hispanic Business Alliance's Buenos Dias Breakfast on Friday, November 17th, at 8:00 a.m. We will have Melissa Elizondo as our guest speaker a

Dia de los Muertos Festival: A Celebration of Life and Culture

The Chamber's Hispanic Business Alliance is gearing up for a special event this fall. On October 28, 2023, the streets will come alive with color, music, and tradition as the annual Dia de los...

HBA Breakfast Serving Up Great Networking Opportunities

Join us for a great start to your morning at the Hispanic Business Alliance's Buenos Dias Breakfast Friday, August 18, at 8:00 a.m. Expect a blend of valuable insights and networking...

Spice Up Your Thursday at the HBA Mixer

The Chamber's Hispanic Business Alliance is gearing up for the most caliente mixer of the summer, and you're invited! Join us this Thursday from 5:30 to 7:00 p.m. for an evening full of...